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10 Things You Need to Stop Doing Immediately if You Want to Succeed in the Spot Freight Market

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Smiling and dialing endlessly, relying on disingenuous canned conversation starters in the hopes of landing a new customer may have been a sound strategy in 1982. But not anymore. Before you reach out to the next shipper on your hitlist, read this first! Book more loads with better margins with this 97-page no-BS guide loaded with practical steps and precise language to landing high-value shippers easily.

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Tired of Cold Calling That Leads Nowhere? This Guide Will Change Everything.

You’re grinding away, dialing, smiling, and… getting ghosted. Sound familiar? It’s time to ditch the outdated tactics that make you just another voice in the void.

When you encounter responses like:

  • “We’re not that busy right now.”

  • “We’re happy with our current providers/brokers/carriers and aren’t looking for more.”

  • “The economy is slow. We’re not moving much freight at the moment.”

  • “Fax us your info.”

  • “We don’t have a need for your services.”

  • “We don’t deal with brokers/carriers/owner-operators.”

  • “Bob handles vendor-setup. He’s on vacation right now. Call back next month.”

  • “Send us a rate sheet.”

  • “The person you need to speak with is busy. Let me direct you into their voicemail.”

  • “Our freight is customer-routed.”

Don’t take these responses at face value. More often than not, these are just excuses to brush you off rather than genuine objections. It’s a way for shippers to end the conversation without engaging, leaving you stuck in a loop of rejection without any real feedback.

With "10 Things You Need to Stop Doing Immediately if You Want to Succeed in the Spot Freight Market," you’ll uncover the no-BS strategies that actually work.

  • Learn how to handle objections with confidence and persistence. Instead of accepting lame excuses as the end of the road, you will learn to view them as opportunities to dig deeper and uncover the true pain points or needs of the shipper.

  • Learn to approach each objection with a mindset to understand and address their underlying concerns, turning a potential rejection into a meaningful dialogue.

  • Develop effective rebuttals for common objections to keep the conversation flowing.

  • Learn to stand out, build trust, and close deals faster, all without begging for callbacks or spamming inboxes.

What’s Inside?

  • 10 Game-Changing Moves: Stop doing the cringe-worthy things that kill your credibility.

  • Quick Wins: Practical steps you can implement today to start landing high-value shippers.

  • Advanced Strategies: Go beyond the basics with pro tips to dominate the spot market.

  • Real Examples: Learn from what works - and what doesn’t.

This tactical guide with precise language will help you position your freight transportation business to becoming a shipper’s go-to partner.

Ready to leave the old ways behind? Your shippers and your bottom line will thank you.

Grab your copy now and start transforming your cold calls into high-value connections today.

Contents

10 Things You Need to Stop Doing Immediately if You Want to Succeed in the Spot Freight Market (1).pdf
  • 66.9 MB